Over the past four years I’ve reviewed hundreds upon hundreds of albums, everything from CCM to punk rock, indie rock to hip hop.
Some were brilliant masterpieces and some were down right abominations.
The albums had their pluses and minuses as well. I’ll let that awful joke sink in for a second so that we can move on.
Here’s a few things I’ve learned from reviewing those albums:
- Average albums are the worst: I can easily talk about an amazing album because there are characteristics that stand out. Same thing with an awful album. But talking about a middle of the road, safe, average album is the least exciting thing to do with my time.
- Artists have feelings and so do I: When I write a review, I try to write it with the knowledge that the artist that I’m reviewing could be reading it. Some will vehemently disagree, but I don’t write reviews with the intention of being a jerk. If I don’t like something, I’m not afraid to say it, but I try to do it in a way that is constructive and not destructive.
- People don’t usually appreciate differences of opinion: Do you agree with my review? It’s because I’m a genius. Do you disagree with my review? It’s because I’m an idiot. Some days I’m both somehow.
- If you do something half-heartedly, people can tell: There have been times when I’ve written a dozen reviews over the course of the weekend. Naturally, some albums get more attention than others and details matter. If I write a rather bland review, if I don’t put out a solid effort on every review, people know.
- I can’t do it all on my own: Last year I brought on a bunch of other opinionated reviewers simply because there is just too much music out there for any one person to listen to and then give a thoughtful opinion. Thank you, staff!
- There’s more music out there that I would love if I had the time: I’ve discovered that while the music I love is definitely the best, there is a lot of great music out there that I wish I had time for. I’ve been trying to get into hip hip for the last year and there’s some great stuff out there, I just wish I had more time for it.
- A lot of people in the industry are winging it: There’s no perfect formula to making and promoting music successfully every time and a lot of the promotional material we get varies greatly, because we’re all just guessing on how to do this.
- There’s about five amazing albums a year: Which makes the year end top ten list really, really difficult.
- First impressions don’t mean everything: I’ve been wrong on stuff, both ways.
- Everyone else knows more about it than me: just check the comments!